According to the 2022 survey, 87 percent of Czechs will shop online. The largest category of Czech e-commerce is apparel with 29 percent of the market share, followed by electronics with 28 percent. In addition, the Czech e-commerce market is expected to grow at a compound annual growth rate of 8.4%, and is expected to reach a market size of $9.027 billion by 2027. According to the analysis, Czech consumers pay special attention to price and quality, prefer cheaper goods, and tend to buy environmental protection and health products. Allegro has been preparing for the opening of the new Czech market.
Polish e-commerce online platform Allegro will launch in the Czech Republic, with the Allegro Czech website to be launched in the first half of this year, it has been reported. It is understood that Allegro has been preparing for the opening of the new Czech market. Allegro e-commerce platform was founded in 1999, has developed in the Polish market for 23 years, has become the most popular online shopping platform in Poland, is the Polish e-commerce giant. In 2020, Allegro platform will be internationalized and open to the whole EU market. With 22 million monthly active customers, it is one of the top 10 e-commerce platforms in the world by traffic. In Poland, Allegro’s traffic has long outpaced that of Amazon, the world’s e-commerce giant. The platform now offers sellers access to customers in 24 European countries, diversifying their consumer base and reducing their dependence on one market.
Once a seller is listed on the platform, he or she can sell on all Allegro markets without having to create a new account or re-list the product. In addition, sellers can set different prices for their products in the Polish and Czech markets.
Post time: Jun-05-2023