According to reports, Victoria, a large-scale chain of women’s clothing retail brands, launched the VS & CO-LAB e-commerce platform to sell women-led third-party brands. At present, VS & Co-Lab has been launched as a new section on Victoriassecret.com. VS & CO-Lab marks Victoria’s secret strategic adjustment, and Victorians has begun to establish a partnership on its own platform.
At present, the e -commerce platform shows 19 brands. Over time, more brands are expected to join. These include some Victoria’s secrets that already have a few shares, such as for love & Lemons and Frankies Bikinism. In addition, Mindd Bra’s personal clothes and Nigerian American designer BUKI ADE BFYNE swimwear series. 75%of them are founded, owned or operated by women. Victoria’s annual sales growth rate was 25.3%in 2021, with sales of US $ 6.784.6 billion. Nevertheless, they still failed to exceed their income before the epidemic.
Post time: Jun-02-2022