According to the news on September 14th, Ali International Station announced a major strategic move, that is, to carry out national operation in an all-round way and adopt the form of a national pavilion to better meet the specific needs of different markets and differentiated operation strategies. At present, the Southeast Asia Pavilion and the European Pavilion have begun to attract investment, and plans to expand to many national markets in America in the future.
It is reported that this investment promotion activity will be partially oriented to domestic trade merchants and factories. Roi, head of the industry and business department of Ali International Station, revealed: “In the past two weeks, more than 5,000 industrial and trade domestic businesses have flooded into the platform, and they have actively seized opportunities in the Southeast Asian market.”
Take the nationalization strategy of Southeast Asia as an example. First of all, launch the Southeast Asian Pavilion, which is more in line with the local market demand. Customers in Southeast Asia will see a different website and APP of Ali International Station. Language habits, interactive interface and product selection will be more in line with local needs, and even a unique business model will be designed according to local actual conditions. At present, the Southeast Asia Zone has been launched during the September Procurement Festival, and a large number of explosive products that meet local needs have taken the lead in tasting the sweetness.
Second, the international station customizes the export plan for merchants, and has the function of issuing products with one button. Ali International Station will customize the export plan for China factories and sellers suitable for the Southeast Asian market. In operation, the platform will also apply the intelligent foreign trade business assistant under AI blessing to improve the operational efficiency of the merchants.
Third, the whole process of running with the service. Ali International Station will provide full-process escort services for the aforementioned factories and sellers, including one-on-one professional operation guidance and complete logistics, capital and other performance services.
In addition, the international station has also made directional traceability for 12 million local retailers, manufacturers, factories and engineers in Southeast Asia. On the basis of ensuring professional buyers to enter the platform, we will also provide targeted support to businesses that have overweight Southeast Asian markets.
Roi said that the current nationalization strategy is not only aimed at businesses in overweight Southeast Asia, but also will adapt to businesses that focus on the precise operation of markets in America and Europe according to different local conditions. For example, the European Pavilion will focus on products that meet local qualifications.
In the past two weeks, more than 5,000 industrial and trade domestic merchants have entered Ali International Station to seize the Southeast Asian market. In addition to Southeast Asia, the international station has also attracted investment for the European Pavilion, and will follow up with many national markets in the Americas.
The digital mixed exhibition in the European market has also attracted a large number of local professional buyers in Europe. Domestic merchants who participated in IFA, the Consumer Electronics Show in Berlin, Germany with Ali International Station, each won at least 100 potential buyers, so that merchants can enjoy the digital dividend and the benefits brought by the recovery of offline exhibitions.
Post time: Sep-19-2023