Hard and hard, Musk! The number of users of Threads, a new social software launched by Meta, has exceeded 100 million in five days!

According to foreign media reports, eight months after American billionaire Musk entered the social platform Twitter, users who were dissatisfied with Twitter’s new regulations vowed to move to other platforms, and many emerging social media tried to carve up this pie.

At 10: 00 pm Beijing time on July 10th, Meta founder Mark Zuckerberg posted on Threads confirming that the number of registered people of Threads has exceeded 100 million, which is only five days since the birth of Threads, a social product.

Threads is a social platform launched by Meta’s Instagram on July 5, and its product page is very similar to Twitter acquired by Musk last year.

As an extension of Instagram, Threads quickly attracted a large number of stars, celebrities and KOL to download and use, such as Shakira, Kim Kardashian, etc., creating a growth miracle that the Internet community has not seen for a long time.

Threads registered users broke the record of the growth rate of Internet users, surpassing ChatGPT, a popular chat robot at the end of last year. ChatGPT was released on November 30, 2022, but it didn’t reach 101.5 million independent users until January 2023, which took more than two months.

Many social applications have actively challenged the status of Twitter before, but this time Threads directly hit the key of Twitter. And the power behind it is Zuckerberg, another giant in Silicon Valley.

According to the news website Semafor, on July 6th, Twitter’s lawyer sent a letter to Zuckerberg, accusing Meta of hiring former employees of Twitter, who still have access to Twitter’s confidential information. Meta subsequently denied it. Musk replied to the related post on Twitter, saying, “Competition is a good thing, but cheating is not good.”

Dramatically, in the past June, Musk and Zuckerberg said on Twitter and Instagram respectively that they would conduct a “cage confrontation” of MMA in real life.

Unexpectedly, before the mixed martial arts started, the online confrontation was in full swing. The whole Silicon Valley seems to be launching a siege on Twitter.

EMarketer, a market research company, pointed out that users began to lose because of problems with Twitter services. EMarketer predicts that Twitter’s advertising sales this year will drop by 28% compared with last year. Fidelity Investment estimates that since Musk acquired Twitter, the value of the company has lost about two-thirds.


Post time: Jul-13-2023